FASHION Cotton and Wool Parades The iconic and immensely popular Cotton and Wool fashion parades will once again grace the Ekka in 2011. The Cotton and Wool parades have been run each year since the 1980s and consistently draw massive crowds, who set aside their fairy floss and eschew the ferris wheel to indulge in the Ekka’s most glamorous event. While the Ekka features fashion parades each year, last year’s event saw the theme of the parades return to “Cotton and Wool”. The parades will entice audiences with their energy and diversity, and offer a unique opportunity for visitors to experience the largest publicly available fashion shows anywhere in Queensland. Fashion Event Director Lindsay Bennett, who created the original Cotton and Wool parades, will once again produce the parades this year. The parades will involve Brisbane’s leading fashion designers, presenting a captivating collection of couture and ready-towear styles. The 2011 Ekka Cotton and Wool parades will once again focus on showcasing cotton and wool in their finished form. Quality wool and cotton fabrics remain the most versatile and enduring of all and in the hands of designers of the calibre featured in these parades, the remarkable quality and endurance of the two will be fully displayed. By selecting designers who have chosen to work in natural fibres, we are celebrating the finest fabrics nature has to offer. Audiences are invited to witness the natural beauty of cotton and wool fabrics in the form of daywear, casual and evening wear. This year’s lineup of designers is of the highest standards yet. Participants include Francis Leon, Jacqueline Buck, Sacha Drake, Pistols at Dawn, dogstar, Maiocchi, Nelson Molloy, Talulah, Neon Heartache, QUT (Queensland University of Technology), MSIT (Metropolitan South Institute of TAFE), Vanguard, Foxton Danger, Bora, Gina Kim, Darb Couture and accessories by Adorne. Hair will be styled by CorCorz for Hair and make-up by the team from Napoleon Perdis. The Cotton and Wool Parades bring all the extravagance and spectacle of the fashion industry to the Queensland public, with an international standard and a distinctly local focus. The Cotton and Wool Parades will be staged in The Auditorium in the Walter Burnett Building at 12:30pm, 1:30pm, and 2.30pm daily. An additional show will be staged at 3:30pm each day of the first weekend and on B105 People’s Day. The last parade will be staged at 2.30pm on Saturday August 20.
Ekka Media Kit 2011
EKKA’S FREE FUN / FASHION
Fashion Workshop Fashion Workshop—Urban Chic (Fashion by DFO) Get closet-clever this summer with 10 chic garments that will keep your look edgy and effortless. Think relaxed silhouettes and on-trend hues for a look that will keep you looking chic throughout the cool winter days ahead.
Make-Up Masterclass by The Body Shop Trained make-up artists from The Body Shop will present tips and application tricks to help you achieve naturally gorgeous make-up with ease. Whether it’s time to revamp, or find a new look, you’re sure to discover some great tips.
FASHION WORKSHOP Fashion Workshop—Urban Chic (Fashion by DFO)
Make-Up Masterclass— by The Body Shop
SH’BAM Fitness Demonstration— by Les Mills
Fashion Workshop—Forty Plus and Fabulous (Fashions by Sorbet)
Hair Styling Masterclass— by Price Attack
Burlesque & Bollywood
Fashion Workshop—The Look for Less (Fashions by Sorbet)
Kids’ Fashion Parades (Fashions by DFO)
Fashion Workshop—Runway to Realway (Fashions by DFO)
SH’BAM Fitness Demonstration—by Les Mills Featuring simple but seriously hot dance moves, SH’BAM is the perfect way to shape up and let out your inner star. Set to a soundtrack of chart-topping popular hits, SH’BAM by Les Mills, is the ultimate fun and sociable way to exercise.
Fashion Workshop—Forty Plus and Fabulous (Fashions by Sorbet) 50 is the new 40 and 40 is the new 30—we will show how easy it is to be sassy, stylish, age appropriate and ‘Bang on Trend’ with 10 essential garments.
Hair Styling Masterclass—by Price Attack Do you want fabulous looking hair in a short few minutes? Perfect for the mum on the run or the woman with limited time. Learn the tricks of trade to recreate expert looks that are stylish and chic.
Burlesque & Bolllywood Channel the moves of the Moulin Rouge and Dita Von Teese with performances by Bellacize Brisbane. Burlesque and Bollywood routines provide a great way to shimmy into shape and put a lot of fun back into fitness.
Fashion Workshop—The Look for Less (Fashions by Sorbet) Calling all Fashionistas on a budget! We will show how you can recession proof your wardrobe with just 10 stylish pieces that will give you the biggest bang for your buck!
Kids’ Fashion Parades (Fashions by DFO) Tamblyn Models presents Kid’s Fashion Parades, featuring stylish and affordable fashions from DFO. Come and see inspired looks for Spring/Summer for your budding fashionista.
Fashion Workshop—Runway to Realway (Fashions by DFO) From the catwalks of Europe to your closet in Queensland, we will show how you can translate this season’s key trends into a wearable wardrobe of clothes with 10 fashion savvy pieces that will give you serious fashion clout!
Ekka Media Kit 2011