PRESS RELEASE MoMA PS1 PRESENTS JAMES FERRARO: 100% James Ferraro: 100% March 23–June 13, 2014 Various Sites, MoMA PS1 (Long Island City, NY – March 23, 2014) MoMA PS1 presents an exhibition by musician James Ferraro of new works composed for specific sites within the infrastructure of MoMA PS1. For Ferraro, hotel lounge playlists, elevator music, and ringtones have become psychological and architectural components to the space of commerce and daily life. Such audio helps smooth the interactions between people, and between individuals and computer systems. 100% examines automated systems in order to highlight moments when such systems fail or malfunction, interrupting the flow of communication and capital. The exhibition 100% will be on view at MoMA PS1 through June 13, 2014. The exhibition is comprised of three works: Saint Prius (2014), a composition Ferraro made as hold music for MoMA PS1’s phone system; Dubai Dream Tone (2014), a work created for the museum’s elevator; and Eco – Savage Suite (2014), a suite of ringtones exhibited on a special page of the museum’s website that are free for download. The music of 100% alludes to the sonic backdrop of the 21st-century global city. Ferraro’s compositions speak to urban sound that is fragmented and abbreviated, designed to be on continuous loop and fill space without becoming intrusive. Speaking of the project and its inspirations, Ferraro says, “Stylistically, 100% sounds fake, ethno-ambiguous, New Age, plastic, and readymade. It’s like a fake indoor rain forest in Dubai's international airport with the most advanced systems to create sustainable ecologies and habitats; or the empty utopian soundscape of a luxury tract house community. Global liquidity and consumption push forward in an infrastructure of automation. Dissonance sometimes occurs in the form of the glitches. These malfunction errors and random glitches are abstract symptoms of the ecological byproducts stemming from global activity and the emergent cultural images that are encoded therein. It is a Great Pacific Garbage Patch of information and the cultural by-product. And for me this says something about the relationship between consumer fatigue from rapid frictionless information and infinite excess." ABOUT THE ARTIST James Ferraro (American, b. 1988) has release numerous albums including Far Side Virtual, which was selected as Album of the Year by Wire magazine in 2011. He most recently issued the album NYC, Hell 3:00 AM in fall 2013. Ferraro was a former member of the two-person group, The Skaters, and is currently a member of Bodyguard. Ferraro lives and works in Los Angeles and New York. James Ferraro: 100% is organized by Christopher Y. Lew, Assistant Curator, MoMA PS1. SPONSORSHIP The exhibition is made possible by Matthew McNulty.
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PS1 is open from 1:00 p.m. to 5:30 p.m., Thursday through Sunday. Admission: $10 suggested donation; $5 for students and senior citizens; free for MoMA members and MoMA admission ticket holders. The MoMA ticket must be presented at MoMA PS1 within thirty days of date on ticket and is not valid during Warm Up or other MoMA PS1 events or benefits. Directions: MoMA PS1 is located at 22-25 Jackson Avenue at 46th Ave in Long Island City, Queens, across the Queensboro Bridge from midtown Manhattan and is easily accessible by bus and subway. Traveling by subway, take either the E or M to Court Square-23 Street; the 7 to 45 Road-Courthouse Square; or the G to Court Sq or 21 St-Van Alst. By bus, take the Q67 to Jackson and 46th Ave or the B62 to 46th Ave. MoMA PS1 Background: MoMA PS1 is one of the largest and oldest organizations in the United States devoted to contemporary art. Established in 1976 by Alanna Heiss, MoMA PS1 originated from The Institute for Art and Urban Resources, a not-for-profit organization founded five years prior with the mission of turning abandoned, underutilized buildings in New York City into artist studios and exhibition spaces. P.S.1 Contemporary Art Center, as it then was known, became an affiliate of The Museum of Modern Art in 2000. Support: Exhibitions at MoMA PS1 are made possible by the Annual Exhibition Fund with support from Volkswagen of America, Bloomberg, Agnes Gund, Hoor Al-Qasimi, Richard Chang, Angela A. Chao, Adriana Cisneros de Griffin, Wendy Fisher, The Horace W. Goldsmith Foundation, Susan Hayden, Adam Kimmel, Peter Norton and the Peter Norton Family Foundation, Jennifer McSweeney, Julia Stoschek, Beth Swofford, David Teiger, Philip E. Aarons and Shelley Fox Aarons, Dana Farouki, Sydie Lansing, John Comfort, Mimi and Peter Haas Fund, Enzo Viscusi, Lise Stolt-Nielsen with additional funding from The Director’s Circle of MoMA PS1, and The Contemporary Circle of MoMA PS1.